More Plugs or More Power? EV Charging Networks Rethink the Economics of Fast-Charging Stations

The EV charging industry has spent years racing toward higher peak charging speeds, but new operational data suggests that bigger power numbers may not always produce better charging networks. An analysis by Finnish charging technology company Kempower found that the number of available charging plugs had a much stronger relationship with station utilization than total installed power. The findings highlight a growing shift toward dynamic power sharing, where operators install more charging points and distribute available grid capacity according to real-time vehicle demand.

Editorial Team9/8/2026Updated 9/8/2026

For much of the past decade, the electric vehicle charging industry has competed on one highly visible metric: kilowatts.

Charging networks have moved from 50-kW chargers to 150-kW and 350-kW systems, while automakers and infrastructure suppliers are now pushing toward megawatt-class charging. The assumption has been straightforward — more power means shorter charging sessions and a better experience for EV drivers.

But as public charging networks mature, operators face a different challenge. Building charging infrastructure is no longer only about maximizing charging speed. Increasing station utilization, reducing queues and earning sufficient revenue from expensive electrical infrastructure are becoming equally important.

New operational data from Finnish charging equipment company Kempower suggests that, under those conditions, the number of vehicles a site can accommodate at once may matter more than its headline power rating.

Kempower analyzed public charging stations across North America connected to its ChargEye cloud management platform. The company found a correlation of 0.63 between the number of charging plugs at a site and station utilization. The correlation between total installed charging power and utilization was substantially lower, at 0.228.

Energy throughput followed a similar pattern. Eight-plug sites in Kempower's dataset delivered an average of 128,342 kWh, compared with 61,453 kWh at sites equipped with four plugs — more than twice as much energy.

The findings do not prove that adding plugs alone causes utilization to increase. However, they point toward an increasingly important distinction between the maximum power a charging site can theoretically deliver and the amount of that infrastructure that drivers actually use.

EVs Rarely Hold Their Peak Charging Rate

One reason is the charging curve of the vehicle itself.

An EV capable of accepting 250 kW or 350 kW does not typically maintain that power level throughout an entire charging session. Peak rates are usually available only within a certain battery state-of-charge and temperature range. As the battery fills, the vehicle gradually reduces the amount of power it requests.

That limits the value of dedicating the maximum advertised charging power to every parking space at all times.

The International Energy Agency noted in its Global EV Outlook 2026 that deployment of ultra-fast charging infrastructure continues to accelerate, yet only about 30% of today's battery-electric cars can take advantage of ultra-fast charging. The number of vehicles capable of charging above 250 kW is smaller still.

That mismatch creates an opportunity for charging operators.

Instead of providing a dedicated 350-kW electrical pathway to every dispenser, a station can connect several charging points to a shared power system and dynamically allocate capacity according to what each vehicle is requesting.

A vehicle might initially draw 250 kW, for example, but later fall to 100 kW as its battery approaches a higher state of charge. The unused 150 kW can then be redirected to another vehicle instead of remaining idle.

Dynamic Power Sharing Changes Station Economics

Kempower says sites using its distributed charging architecture averaged 83% higher utilization than sites using fixed-power dispensers across the North American locations included in the analysis. Its data also suggests that roughly 100 kW of available power per plug when all connectors are occupied could represent an effective balance between charging performance and infrastructure utilization.

The concept is already being deployed by major charging networks.

Electrify America operates what it calls Balanced chargers. Adjacent charging points share a common power cabinet. A capable vehicle can receive up to 350 kW when the neighboring charger is unused, while the available capacity is distributed between vehicles when both plugs are occupied.

EVgo is moving in a similar direction. When the U.S. Department of Energy finalized a $1.25 billion loan guarantee supporting the expansion of approximately 7,500 EVgo chargers, the project included dynamic power-sharing technology that can redistribute unused station capacity among vehicles charging simultaneously.

The broader architectural shift is significant. Instead of treating every dispenser as an isolated high-power charger, operators can increasingly manage the station as a shared pool of electrical capacity.

Throughput May Matter More Than Headline Kilowatts

For charging-point operators, this can have major financial implications.

The cost of building a high-power charging station extends well beyond the dispensers themselves. Transformers, switchgear, electrical upgrades, utility interconnections and demand capacity can represent a substantial portion of total project costs.

A site with eight independently provisioned 350-kW stalls could theoretically require as much as 2.8 MW if every charger were designed to deliver full rated output simultaneously.

In practice, however, the probability that eight vehicles will all request 350 kW at exactly the same time can be relatively low.

Installing more charging points while controlling the site's aggregate power demand could therefore allow operators to accommodate more vehicles without proportionally increasing their grid connection.

For drivers, the benefits may be equally important.

Consider a station with four 350-kW chargers. Once all four are occupied, the fifth vehicle has no option but to wait.

An eight-plug site operating with a shared pool of lower average power may allow that same driver to begin charging immediately, even if charging speeds temporarily fall below the maximum advertised rate.

From a system perspective, the relevant metric is therefore not necessarily how fast a single vehicle can charge under ideal conditions. It is how many vehicles the station can serve over an hour or a day.

That could eventually push operators toward measuring charging infrastructure through metrics such as vehicles served per hour, total daily energy delivered, peak-period waiting time, utilization rate and revenue generated per kilowatt of grid capacity.

Ultra-Fast Charging Is Not Going Away

None of this means that high-powered chargers are becoming unnecessary.

Ultra-fast charging remains particularly valuable along highways, on long-distance routes and for newer EVs capable of sustaining charging rates above 250 kW. The IEA also reports that the average power of public charging infrastructure continues to rise globally as networks prepare for future generations of vehicles.

The more important change is how charging stations may be engineered.

Rather than choosing between more plugs and faster charging, operators can increasingly combine large numbers of connectors with centralized power electronics and software-controlled power distribution.

There are also limitations to Kempower's findings. The analysis is based on North American public charging sites connected to the company's own ChargEye platform, and publicly available information does not fully disclose the sample size, observation period or whether variables such as traffic, location, pricing, station age and charger reliability were controlled for. Correlation therefore should not be interpreted as proof that adding charging plugs alone will produce higher demand.

Nevertheless, the findings highlight a broader transition in the EV charging business.

As networks expand, success may increasingly depend less on installing the largest possible amount of electrical capacity and more on extracting the greatest amount of useful charging service from the power already available.

For charging operators, the next important performance metric may not simply be kilowatts.

It may be how effectively every kilowatt is used.

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